Thursday, March 10, 2011

Body hang-ups cause women to waste money on bikinis they never use

UK women are wasting an estimated quarter of a billion pounds on swimwear which they never actually use, according to new research. More than one in 10 (11 per cent) women admit they have been so scared at the prospect of wearing a bikini that they have not gone on holiday at all.

On average, £285 million is spent on new swimsuits every summer, yet 45 per cent are never worn. The survey, carried out by Tesco, also claims that 28 per cent of women feel that wearing a swimsuit is what they dread most about their holiday.






UK women are wasting an estimated quarter of a billion pounds on swimwear which they never actually use, according to a survey by Tesco





Catherine Matthews, head of nutrition at www.tescodiets.com, said: "It's a shame that, for so many women, poor body image seems to be getting in the way of enjoying a holiday." The poll of 3,000 people also revealed that a number of women deploy tactics to avoid exposing their body.



Read more . . . . . . .

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Bathing beauty Natalie Portman wears a VERY tiny bikini in new film
Nicollette Sheridan showed off her toned body in a black Bikini
Alex Curran enjoyed yet another day of sunshine and luxury in Dubai



Almost a third (30 per cent) resort to wearing a T-shirt over their swimwear, while 12 per cent avoid the beach or pool altogether. The survey follows the news that British holidaymakers are 'airbrushing' their snaps in a bid to hide imperfections. High Street chain Snappy Snaps said the number of customers requesting the photographic equivalent of a nip and tuck had risen fivefold.

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